Designing better interactions

12
 questions
20-40
 minutes
Innovation

This pack contains questions that will make you come up with unique ways your users can interact with your product. Designing special experiences that respond to their needs is key to success.

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Remember that all ideas are welcome.

Try to generate as many ideas as possible.
You'll have time to filter them later.

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Designing better interactions

What if you used DIY?

Think about letting people do it themselves. An idea they can build in their houses with no extra materials.

Designing better interactions

What if the solution changed every time you used it?

Think about something that could evolve and change over time.

Designing better interactions

What if you used face-recognition?

Think about using this technology to solve your problem.

Designing better interactions

What if you used reminders?

Think about notifying users about important things.

Designing better interactions

What if your idea connected with other services?

Think about making associations with other existing services. Use APIs and combine others’ strengths.

Designing better interactions

What if you showed people the world from another angle?

Think about apps that use the sounds from the surroundings. Interact with reality and show it in a different way.

Designing better interactions

What if you visualised data?

Think about presenting data in a visually appealing way.

Designing better interactions

What if the idea offered online comparisons?

Think about showing differences between options (services, products...). Provide the users with the right information to help them make their decisions.

Designing better interactions

What if you got away from the sameness?

Think about how the hipster trend is making everyone look the same. All accounts look the same on Instagram. Be different.

Designing better interactions

What if the idea was part of the sharing-economy?

Think about making use of someone else’s spare possessions. Like Airbnb does with a spare room.

Designing better interactions

What if the idea only happened on social media?

Think about bringing all the action onto social media channels.

Designing better interactions

What if your users could act totally anonymous?

Think about what kind of solution could help your audience to be anonymous. Don’t let them be exposed.

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Empecemos

Recuerda que todas las ideas son bienvenidas.

Intenta generar tantas ideas como sea posible.
Tendrás tiempo para filtrarlas más tarde.

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Designing better interactions

¿Y si la idea fuera parte de la economía compartida?

Piensa en cómo dar uso a las posesiones no utilizadas de alguien. Por ejemplo, como hacen los usuarios de Airbnb que tienen espacio libre disponible.

Designing better interactions

¿Y si visualizaras datos?

Piensa en cómo visualizar datos de forma atractiva.

Designing better interactions

¿Y si la idea se conectara con otros servicios?

Piensa en asociarte con otros servicios existentes. Usa APIs, aprovecha los puntos fuertes de otras plataformas.

Designing better interactions

¿Y si tus usuarios pudieran actuar de forma totalmente anónima?

Piensa en facilitar a tus usuarios a permanecer en el anonimato. Ayúdales a proteger su privacidad.

Designing better interactions

¿Y si mostraras el mundo desde otro ángulo?

Piensa en ideas como una app que usa el sonido de su entorno para hacer música. Interactúa con la realidad y muéstrala de otra forma.

Designing better interactions

¿Y si la idea presentara comparativas?

Piensa en señalar diferencias entre opciones (servicios, productos, etc.). Dale al usuario la información adecuada para que tome una decisión.

Designing better interactions

¿Y si la idea solo se desarrollara en las redes sociales?

Piensa en llevar toda la acción a las redes.

Designing better interactions

¿Y si siguieras la filosofía “hazlo tú mismo”?

Piensa en dejar que los usuarios se encarguen del montaje. Busca en algo que puedan construir en su propia casa sin materiales adicionales.

Designing better interactions

¿Y si huyeras del efecto globalizador?

Piensa en cómo la cultura hípster hace que todos los cafés se parezcan, que todos los perfiles de Instagram acaben siendo iguales. Sé diferente.

Designing better interactions

¿Y si usaras el reconocimiento facial?

Piensa en usar esta tecnología para solucionar tu problema.

Designing better interactions

¿Y si usaras recordatorios?

Piensa en notificar cosas importantes a los usuarios.

Designing better interactions

¿Y si la solución cambiara cada vez que la usaras?

Piensa en algo que pudiera evolucionar y cambiar con el tiempo.

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