Simplify your conversion strategy

10
 questions
12 - 30
 minutes
Conversion

This pack contains prompts that aim to simplify your conversion strategy by simplifying it. We all know that the more direct the funnel is the more likely it is to lead to a conversion.

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Simplify your conversion strategy

What if you favour choices that work better for you?

Think about highlighting the most desirable outcome. Give people freedom to choose but nudge them your way.

Simplify your conversion strategy

What if you made the person commit in advance?

Think about ways to encourage people to book something ahead of time. Like pre-ordering a product or buying a voucher.

Simplify your conversion strategy

What if you limited access?

Think about making it seem exclusive, not for everyone. We all love to feel special.

Simplify your conversion strategy

What if you built upon an existing routine?

Think about riding on the wave of existing habits. Don’t try to create new rituals, make the most of existing ones instead.

Simplify your conversion strategy

What if you reduced the hassle to the minimum?

Think about making it as easy and risk-free as possible. Convince your audience that there are no cons for this option.

Simplify your conversion strategy

What if you broke down the experience into levels?

Think about video games. They show the gamer’s progress by dividing the story into different levels and worlds.

Simplify your conversion strategy

What if you cleared up any doubts?

Think about reducing uncertainty. We all have questions about everything, anticipate them and provide an early answer.

Simplify your conversion strategy

What if you made it very direct?

Think about skipping any unnecessary details. Cut straight to the essence.

Simplify your conversion strategy

What if you only gave a few simple alternatives?

Think about reducing the number of options available or simplifying the steps to be taken. Complex choices are stressful.

Simplify your conversion strategy

What if you offered a default?

Think about reducing decision-making stress by offering pre-selected options.

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Simplify your conversion strategy

¿Y si enfocaras la atención en la opción que prefieres?

Piensa en destacar el resultado deseado. Dales libertad a las personas, pero encáuzalas hacia tu objetivo.

Simplify your conversion strategy

¿Y si redujeras las dificultades al mínimo?

Piensa en hacer que sea lo más sencillo posible y elimina todos los riesgos que puedas. Convence a tu audiencia de que tu opción no tiene desventajas.

Simplify your conversion strategy

¿Y si fuera muy directo?

Piensa en saltarte los detalles innecesarios y ve directamente al grano.

Simplify your conversion strategy

¿Y si solo presentaras unas pocas alternativas sencillas?

Piensa en simplificar el número de opciones disponibles o de pasos necesarios. Los procesos complejos son más difíciles de completar.

Simplify your conversion strategy

¿Y si despejaras todas las dudas?

Piensa en reducir la incertidumbre. Todos nos planteamos preguntas sobre las cosas, anticípate a ellas y dales respuesta.

Simplify your conversion strategy

¿Y si hicieras que las personas se comprometiesen a priori?

Piensa en ofrecer formas de que las personas reserven antes de tiempo, como ofrecer una opción de precompra o de obtener un vale.

Simplify your conversion strategy

¿Y si dividieras la experiencia en niveles?

Piensa en los videojuegos y en cómo muestran el progreso de los jugadores separando la historia en distintos niveles y mundos.

Simplify your conversion strategy

¿Y si ofrecieras una opción por defecto?

Piensa en reducir el estrés de tomar una decisión preseleccionando algunas opciones.

Simplify your conversion strategy

¿Y si te basaras en una rutina establecida?

Piensa en aprovechar los hábitos. No intentes crear nuevos rituales, aprovecha los que ya existen.

Simplify your conversion strategy

¿Y si limitaras el acceso?

Piensa en hacer que parezca algo exclusivo, a todos nos gusta sentirnos especiales.

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