Finding Your Communication Style

13
 questions
20-40
 minutes
Brand Strategy

This pack contains questions that will enable you to discover the different ways you brand can communicate. Communication can be verbal and non-verbal and the questions will help you explore numerous opportunities.

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Remember that all ideas are welcome.

Try to generate as many ideas as possible.
You'll have time to filter them later.

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Finding Your Communication Style

What if you had to define yourself not through your products/services?

Think about going beyond the commercial side. List your values and your beliefs.

Finding Your Communication Style

What if you started conversations?

Think about your brand as a conversation starter. Don't push messages in one direction. Ask people things.Try to interact.

Finding Your Communication Style

What if you were a feedback junkie?

Think about finding out what your customers think. Open channels to listen to them. Make them feel you care.

Finding Your Communication Style

What if your door was always open?

Think about a brand that is always open for new opportunities and discussions. Reserve space for them.

Finding Your Communication Style

What if you celebrated what you already achieved?

Think about appreciating the effort you put in to get where you are. Even if you’re just starting the project, you probably had to walk a long way to this point.

Finding Your Communication Style

What if you always expected success?

Think about positivity as a driving force. Always strive for success in everything you do. The best is yet to come.

Finding Your Communication Style

What if the whole world was your canvas?

Think about spreading your message everywhere. Every single channel could be a place to express yourself.

Finding Your Communication Style

What if you had to attract the best talent?

Think about how your brand should behave, act, and be seen if you want to get attention from the best people out there.

Finding Your Communication Style

What if happiness was your ultimate goal?

Think about creating a positive environment and feeling proud of what you do. Imagine how it would affect your brand's behavior. The money will come later.

Finding Your Communication Style

What if you couldn't speak?

Think about alternative ways of communication. Use only emojis or sounds.

Finding Your Communication Style

What if you used a catchphrase?

Think about using a word or short phrase as part of your personality. Repeat it all the time.

Finding Your Communication Style

What if you talked multiple languages?

Think about mixing languages. Start a sentence in English, and finish it in Español.

Finding Your Communication Style

What if you only showed up at the right moments?

Think about talking simply when it's relevant, when you have something to contribute. The rest of the time, just shut up.

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Intenta generar tantas ideas como sea posible.
Tendrás tiempo para filtrarlas más tarde.

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Finding Your Communication Style

¿Y si celebraras tus logros ya alcanzados?

Piensa en reconocer el esfuerzo que has hecho para llegar donde estás. Incluso si acabas de empezar el proyecto, has tenido que recorrer un largo camino.

Finding Your Communication Style

¿Y si solo aparecieras en el momento adecuado?

Piensa en hablar solo cuando de verdad sea relevante, cuando tengas algo que decir. El resto del tiempo, escucha.

Finding Your Communication Style

¿Y si iniciaras las conversaciones?

Piensa en que sea tu marca quien rompa el hielo. No te limites a responder, haz preguntas, interactúa.

Finding Your Communication Style

¿Y si tuvieras que definirte sin hacer referencia a tus productos o servicios?

Piensa en dejar de lado el apartado comercial. Haz una lista con tus principios y valores.

Finding Your Communication Style

¿Y si utilizaras una muletilla?

Piensa en integrar una palabra o expresión en tu forma de ser. Repítela todo el tiempo.

Finding Your Communication Style

¿Y si usaras el mundo como un lienzo en blanco?

Piensa en divulgar tu mensaje en todos los rincones. Todos los canales que se te ocurran están disponibles y te ofrecen la posibilidad de expresarte.

Finding Your Communication Style

¿Y si hablaras varios idiomas?

Piensa en mezclar idiomas. Empieza una frase en español, termínala en français.

Finding Your Communication Style

¿Y si tu puerta siempre estuviera abierta?

Piensa en ser una marca que siempre está abierta a nuevas posibilidades y conversaciones. Asegúrate de dejar hueco en tu agenda para que estas ocurran.

Finding Your Communication Style

¿Y si no pudieras hablar?

Piensa en formas alternativas de comunicación, utiliza solo sonidos, emojis...

Finding Your Communication Style

¿Y si tu meta fuera alcanzar la felicidad?

Piensa en crear un ambiente positivo y acogedor, y enorgullécete de lo que haces. Imagina cómo afectaría al comportamiento de tu marca. Ya pensarás en los beneficios más tarde.

Finding Your Communication Style

¿Y si buscaras constantemente la opinión de los demás?

Piensa en averiguar qué piensan tus clientes. Abre canales que te permitan escuchar sus opiniones y críticas. Demuéstrales que te importan.

Finding Your Communication Style

¿Y si tuvieras que captar a los mejores?

Piensa en cómo tiene que actuar tu marca y en qué imagen dar si quieres atraer a los mejores.

Finding Your Communication Style

¿Y si siempre esperaras triunfar?

Piensa en que la positividad sea tu fuerza motriz. Sé optimista y esfuérzate en tener siempre éxito en todo lo que hagas. Lo mejor está por venir.

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