Creative technology trends

12
 questions
12 - 30
 minutes
Innovation

This pack contains prompts that make you think of current trends that concern today's users. Focus on the present needs to make sure to make an impact and stay relevant.

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Remember that all ideas are welcome.

Try to generate as many ideas as possible.
You'll have time to filter them later.

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Creative technology trends

What if you used a chat bot?

Think about simple artificial intelligence robots that work on chats like Messenger and Telegram that converse as if they were human.

Creative technology trends

What if the idea changed with the user’s mood?

Think about an idea that depends on how the person is feeling. It will be one solution when the person is angry, and a different one when s/he is happy.

Creative technology trends

What if you used content curation for your solution?

Think about the massive amount of information we produce every day. Think of ways of filtering the best content.

Creative technology trends

What if you used several screens at the same time?

Think about creating a solution that is fluid between a smartphone, a desktop and a tablet.

Creative technology trends

What if the idea was a match- making tool?

Think about things you can pair. For example, suggest a perfect recipe for a song. Or an outfit for a moment. The tool could be automated or done by humans.

Creative technology trends

What if you created a 360 video?

Think about videos where you can move the camera around and see the complete scene.

Creative technology trends

What if you could predict what people want?

Think about anticipating people’s desires, tastes and choices. Like Spotify Discovery Weekly does.

Creative technology trends

What if the idea reacted to news happening in real-time?

Think about spotting what’s happening in the world at this exact moment and how your idea could immediately react to it. Events, news, topics... be fast and use the news to your advantage.

Creative technology trends

What if you created a super personalised idea for every user?

Think about how you could make the solution unique for every user.

Creative technology trends

What if you used disappearing messages?

Think about messages that have a short life span and can fade out after some minutes, hours or days. Snapchat style.

Creative technology trends

What if the idea reacted to the surroundings?

Think about a solution that can interact with things around it. It could change colour, shape, message, etc, depending on what’s happening around it.

Creative technology trends

What if you used gamification mechanisms?

Think about how games could help you solve the problem. Rewards and competition.

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Creative technology trends

¿Y si comisariaras contenido para tu solución?

Piensa en toda la información que se produce cada día. Busca formas de filtrar y ofrecer el mejor contenido.

Creative technology trends

¿Y si crearas una idea totalmente personalizada para cada usuario?

Piensa en cómo podrías crear una solución única para cada persona.

Creative technology trends

¿Y si la idea cambiara según el humor de los usuarios?

Piensa en una idea que dependa de cómo se siente la persona. Muestra una versión cuando la persona esté enfadada y otra cuando esté contenta.

Creative technology trends

¿Y si la idea reaccionara a las noticias en tiempo real?

Piensa en detectar qué está pasando en el mundo en ese preciso momento y cómo reaccionar de forma inmediata. Busca eventos, noticias o temas candentes.

Creative technology trends

¿Y si pudieras prever lo que la gente quiere?

Piensa en anticipar los deseos de la gente, sus gustos y elecciones. Como hace, por ejemplo, Spotify con su lista de descubrimiento semanal.

Creative technology trends

¿Y si la idea emparejase elementos que funcionen bien juntos?

Piensa en cosas que combinen. Sugiere la canción perfecta para una receta. La herramienta puede ser automática o manual.

Creative technology trends

¿Y si usaras mecánicas de juegos?

Piensa en cómo la ludificación puede ayudarte a resolver problemas. Usa un sistema de recompensas, fomenta la competitividad.

Creative technology trends

¿Y si usaras mensajes que desaparecen con el tiempo?

Piensa en mensajes efímeros. Son visibles durante un tiempo limitado y luego desaparecen. Al más puro estilo Snapchat.

Creative technology trends

¿Y si crearas un vídeo 360?

Piensa en vídeos en los que puedes ver la escena completa moviendo la cámara a tu alrededor.

Creative technology trends

¿Y si la idea cambiara dependiendo de lo que te rodea?

Piensa en una solución que pueda cambiar el color, la forma, el mensaje, etc. dependiendo del contexto.

Creative technology trends

¿Y si usaras un chatbot?

Piensa en utilizar una inteligencia artificial sencilla como las de Messenger o Telegram, capaces de mantener una conversación como si fueran personas.

Creative technology trends

¿Y si usaras varias pantallas a la vez?

Piensa en crear una solución que salte entre tablets, ordenadores y smartphones.

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